Growth ROI Calculator
Customer Lifetime Value (LTV) Basics
Define your business economics to calculate accurate profitability.
Estimated Profit LTV
RM 1,080
Total Spend
RM 11,000
Blended CAC
RM 73
Target: < RM 360
Total Revenue
RM 27,500
150.0% ROI
Overall ROAS
2.50x
Needs Optimization
Best Performers (by ROI)
1
Email Marketing
Spend: RM 500
1500.0% ROI
RM 6 CAC
2
Google Ads (Search)
Spend: RM 5,000
140.0% ROI
RM 111 CAC
3
LinkedIn Sponsored
Spend: RM 2,000
50.0% ROI
RM 400 CAC
Scale Opportunities
Channels with high ROAS but lower spend compared to others.
Email Marketing
ROAS: 16.00x
Scale Budget
Efficiency is high
Performance Summary
| Channel | Spend | Revenue | CAC | ROAS | LTV:CAC |
|---|---|---|---|---|---|
| Google Ads (Search) | RM 5,000 | RM 12,000 | RM 111 | 2.40x | 9.7 |
| Facebook/IG Ads | RM 3,500 | RM 4,500 | RM 175 | 1.29x | 6.2 |
| LinkedIn Sponsored | RM 2,000 | RM 3,000 | RM 400 | 1.50x | 2.7 |
| Email Marketing | RM 500 | RM 8,000 | RM 6 | 16.00x | 172.8 |